DPV Group

Strategy consulting & executive-education


Brief videos viewable in 6 subsections of Concepts/Overview

In these brief Video Summaries, DPV Group founder Michael Lanning introduces some of the key DPV concepts.

Typical Seminar Agendas

Typical Two-Day Seminar Agenda:

Day One

Time Topics
08:30 – 10:15
Welcome & Introduction
Overview of the Value Delivery methodology and framework,
What’s So Different About Value Delivery? And, some Objectives
Workshop Part I Select customer, describe relevant Value Delivery Chain
Full group discussion of the Value Delivery Chain
10:15 – 10:30 Break
10:30 – 12:00 Workshop Part IIA – Construct Virtual Video One
12:00 – 13:00 Lunch
13:00 – 15:00
Full group discussion of Video One
Customers’ Resulting Experiences – essence of a real Value Proposition
Workshop Part IIB – Creatively infer Virtual Video Two
15:00 – 15:15 Break
15:15 – 16:45
Full group discussion of Video Two
Choosing winning Value Propositions
Workshop Part IIC – Construct a Virtual Competing Video
16:45 – 17:00
Full group discussion of a Competing Video
Wrap-up of Day One and overview of Day Two

Day Two

Time Topics
08:30 – 10:15
Discussion of Day One – where are we?
Workshop Part III – Translate virtual videos into a Value Proposition
Full group discussion of Value Propositions
10:15 – 10:30 Break
10:30 – 12:00
Managing businesses as Value Delivery System
Workshop Part IV – Designing the Value Delivery System: profitably provide and communicate your chosen Value Proposition
12:00 – 13:00 Lunch
13:00 – 15:00
Continuation of design of the Value Delivery System
Full group discussion of Value Delivery Systems
Will the real customer please stand up? Creatively manage the Value Delivery Chain; Supporting Value Delivery Systems
Instead of pointless segmentation, identify value delivery options
15:00 – 15:15 Break
15:15 – 16:45
Building value delivery capabilities
Workshop V – Identifying & closing strategically crucial capability gaps
Full group discussion of Capability Building and next steps
16:45 – 17:00 Wrap-up and program conclusion

Typical One-Day Seminar Agenda

Timing Topics Activities
08:30 – 10:15 What a genuine value–delivery-focused organization is

Resulting experiences
A real Value Proposition
The Value Delivery System, and
The Value Delivery Chain

And contrast to more common cultures:

The Internally-Driven, and
The Customer-Compelled
Presentation, with illustrations
10:15 – 10:30 Break
10:30 – 11:00 Have we chosen real Value Propositions? Do we have value delivery strategies in place? Workshop in small groups
11:00 – 11:15 Summary of workshop conclusions

Presentations and group discussion

11:15 – 12:15 Will the real customer please stand up? Creatively managing Value Delivery Chains: identifying the primary entity; primary and supporting Value Delivery Systems

Presentation, with illustrations

12:15 – 13:15


13:15 – 14:00 Stop listening to customers and start becoming the customer instead

Presentation, with illustrations

14:00 – 14:45

Segmenting by value delivery options – avoiding unactionable segmentation

Presentation, with illustrations

14:45 – 15:00 Break
15:00 – 15:30 Building value delivery capabilities

Presentation, with illustrations

15:30 – 16:00 Overview of the process by which a business can formulate strategy using Value Delivery

Presentation and group discussion

16:00 – 16:30 Relevance to our business? And wrap-up Group Discussion
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