Part Three of Value-Delivery in the Rise-and-Decline of General Electric Illusions of Destiny Controlled & the Word’s Real Losses By Michael J. Lanning––Copyright © 2022-23 All Rights Reserved This is Part Three of our four-part series on GE’s great rise and eventual dramatic decline, seen through our value-delivery lens. Businesses as much as ever need […]
Part Two of Value-Delivery in the Rise-and-Decline of General Electric Illusions of Destiny Controlled & the World’s Real Losses By Michael J. Lanning––Copyright © 2022 All Rights Reserved This is Part Two of our four-part series on GE’s great rise and eventual dramatic decline, seen through our value-delivery lens. Businesses as much as ever […]
Part One of Value-Delivery in the Rise-and-Decline of General Electric Illusions of Destiny-Controlled & the World’s Real Losses By Michael J. Lanning––Copyright © 2021 All Rights Reserved This is Part One of our four-part series analyzing the role of strategy in GE’s extraordinary rise and dramatic decline. Our earlier post provides an Introductory Overview to […]
Introductory Overview to Value Delivery in the Rise-and-Decline of General Electric Four-Part Series on our Value-Delivery blog By Michael J. Lanning––Copyright © 2021 All Rights Reserved We contend that now, more than ever, business leaders need strategies that profitably deliver superior value to customers. The power of applying––and downside of neglecting––these principles of value delivery are extremely […]
Big Data Can Help Execute But Not Discover New Growth Strategies By Michael J. Lanning––Copyright © 2017-18 All Rights Reserved Business investment in “big data analytics” (or “big data”) continues growing. Some of this growth is a bet that big data will not only improve operations, but reveal hidden paths to new breakthrough growth strategies. This […]
Asking too much from Big Data Analytics, Digital Marketers Confuse Growth Strategy with Marketing Efficiency and Short-Term Clicks Posted June 14, 2017 In the past decade, “big data analytics” (or “big data”) has grown dramatically in business. Big data can help develop and execute strategy—as in Google and Facebook’s ad businesses, and Amazon and Netflix’s […]
4 Ways to Improve Delivering Profitable Value Posted 4/13/15 Make Value Propositions the Customer-Focused Linchpin to Business Strategy We suggest that Businesses should be understood and managed as integrated systems, focused single-mindedly on one thing – profitably delivering superior Value Propositions, what we call delivering profitable value (DPV). But most are not. Some readers may […]
Posted 3/31/15 In his recent interview of Michael Lanning (shared in the previous post of this Blog), Brian Carroll asked Mike about the role of Value Props in B2B strategy; Brian wrote about this conversation in the B2B Lead Blog.
Posted 3/31/15 Recently Michael Lanning was interviewed by Brian Carroll, Executive Director, Revenue Optimization, MECLABS Institute, for the MECLABS MarketingExperiments Blog. Brian asked Mike, as the original creator of the Value Proposition concept in 1983 while a consultant for McKinsey & Company, about the evolution of this concept over the past three decades. Their discussion, on “Real Value […]
Updated 3/30/21 This Blog aims to help illuminate what makes for winning and losing business strategies, discussing what we hope are interesting and relevant examples. In this Blog we will especially view these topics through the lens that we––the DPV Group, LLC––call ‘Delivering Profitable Value (DPV)’ which contends that strategy should focus single-mindedly on profitable, […]
