B2B
B2B with Consumer / Mass
B2C
 
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SOME DPVG PROJECTS

Below is a partial list of some successful DPVG projects. Following this list are summaries of some projects. These summaries are organized by type of business, as shown in the links at left, by “B2B (Business2Business),” “B2B (with Consumer/Mass involvement)” and “B2C (Business2Consumer)”
   
Acuity Lighting - Utility, Roadway, National Account Retail, New Fluorescent product launch; new growth strategic direction
Eastman Chemical - Coatings, Adhesives; creative new strategies
Hewlett-Packard
- Supplies (NADO, After Market) -- significant revenue & cost impacts
- Vectra turnaround, China Cust. Support, Col Tel, CSY, CPS...
Kodak
- Consumer Australasia (Channel restructuring; Image Magic; Wizard Camera Specialty turnaround)
- world-leading category profit growth;
- Professional Euro, Digital & Applied, Health, CI Euro
Carter Holt Harvey -- Pulp & Paper, innovative packaging-market strategy
Novell - ZEN (Zero Effort Networking -- successful new business) & other
MeadWestvaco -- Integrated chain, total solution strategy
Hutchison -- 3rd Gen Mobile Telecomm product launch, research, improved Value Proposition and communication
GlaxoSmithKline -- Zantac identified key renewed share-growth opportunity; conducted country-level training WW to refocus local marketing
Chevron Natural Gas -- re-segmented, created total solution VDS; restructured;
significant near term profit increase and long-term impacts
Boral -- Integrated-chain, total solution strategy and restructuring
And, many others

B2B